Traditional Beauty products contain 80-95% water, ours don't!
Clean, NZ Made, vegan, potent formulas, packaged without single-use plastic and activated by the water in your shower.
It's Beauty RE-IMAGINED in powder form!
Water-saving, plastic-free, naturally derived skin & hair concentrates that work.
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Hand & Body
Bringing new meaning to your daily routines our soap-free, vegan body & hand...
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Home Compostable Refills
Say BYE BYE to single use & landfill with our home compostable refills. Our aluminium bottles...
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Konjac Sponges
Reduce your bathroom waste with our naked Konjac sponges Most sponges in your shower...
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Trial Packs
Ready to ditch liquid products packaged in single-use plastic & full of water?...

Hi, I am Gaelle
I want to bring new meaning to your daily routines and make it easy for you to make a difference.
Over the past 10 years, I've worked in the beauty industry and have become increasingly aware of its negative impact on the environment.
I was determined to change that and create a brand that would simplify the way we care for our skin and hair, while also being mindful of the planet.
Our luxurious powders are easy-to-use
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Step 1
Wet your hands, skin or hair with a small amount of water.
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Step 2
Sprinkle a quarter to half of teaspon of powder onto hands
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Step 3
Lather onto hands. It will foam!
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Step 4
Massage through your hair or skin & rinse well.
Activated by the water already in your shower!

Get started with our Trial packs
Ready to ditch liquid products packaged in single-use plastic & full of water? But not sure where to start? Our trial packs are a great way to test the range.